Technology Archives

August 17, 2015

10 Beautifully Designed eCommerce Websites

Note: This post was originally authored by Quincy Smith. I look at a lot of websites. Some are good, a few are even great, but many are terrible and doing more harm than good. I am constantly scrolling through blogs, checkouts, online stores, and apps looking for research, inspiration, and examples. And even though I spent the past few weeks writing about eCommerce sites, including posts on product page design and pricing strategy, there is one aspect I...

by Andy Hunt

July 22, 2015

Technology

10 Examples of Great Pricing Strategies

How Best Practices and Psychology Can Help You Optimize Your e-Commerce Website Note: This post was originally authored by Quincy Smith. Pricing is something so common and expected that it is almost an afterthought to most buyers - everyone knows they will have to pay for a good or service, it's just a question of how much. However, when it comes to sellers, pricing can be much more involved than just sticking some numbers on your website and...

by Andy Hunt

June 10, 2015

Technology

11 Ways to Optimize Your Online Shopping Cart and Checkout

How to Recoup Lost Shoppers and Increase Conversions Note: This post was originally authored by Quincy Smith. According to Baymard, 68% of shoppers abandon their online shopping cart before completing their purchase. This results in e-commerce companies losing an incredible $4 billion dollars of revenue from a single stage of their funnel: the checkout process. Let that sink in for a second - companies are losing out on billions of dollars every year not because of their products or...