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Note: This post was originally authored by Quincy Smith.  I look at a lot of websites.  Some are good, a few are even great, but many are terrible and doing more harm than good.   I am constantly scrolling through blogs, checkouts, online stores, and apps looking for research, inspiration, and examples.  And even though I spent the past few weeks writing about eCommerce sites, including posts on product page design and pricing strategy, there is one aspect I...

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All the content we’ve enjoyed over the past week from industry leaders in website optimization, marketing, and everything in between.   Does Button Color Matter on Mobile With e-commerce growing as fast as it is and mobile shoppers accounting for more and more sales, you better know what you’re doing with your mobile site.  Button color is only one minor detail, but WhichTestWon shows us the potential impact it can have on your conversion rate.   7 Must Have Tools for...

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